{"id":24483,"date":"2015-03-06T11:00:06","date_gmt":"2015-03-06T16:00:06","guid":{"rendered":"https:\/\/pbs-wnet-preprod.digi-producers.pbs.org\/wnet\/religionandethics\/?p=24483"},"modified":"2015-03-06T16:27:03","modified_gmt":"2015-03-06T21:27:03","slug":"october-31-2014-b-corp-business-ethics","status":"publish","type":"post","link":"https:\/\/pbs-wnet-preprod.digi-producers.pbs.org\/wnet\/religionandethics\/2015\/03\/06\/october-31-2014-b-corp-business-ethics\/24483\/","title":{"rendered":" B Corp Business Ethics"},"content":{"rendered":"

We talk with the three Stanford University schoolmates who co-founded the B Corp or Benefit Corporation movement and started a nonprofit organization called B Lab, dedicated to using the power of for-profit businesses to try to solve social and environmental problems. An increasing number of states are approving legislation that will make it easier for companies to commit to higher standards of purpose and accountability.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u201cIt\u2019s an opportunity for us to not just think about the bottom line, which is important. But there are other things that are as important,” says Suzanne McDowell, co-CEO of King Arthur Flour Company. “The environment, our society, community, all of our shareholders\u2014not just the bottom line.\u201d More →<\/span><\/a><\/p>\n","protected":false},"author":103,"featured_media":25428,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6569],"tags":[17839,17842,17841,17840],"class_list":["post-24483","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-videocast","tag-b-corp","tag-ben-and-jerrys","tag-benefit-corp","tag-benefit-corporation","topics-culture-and-society","topics-ethics"],"yoast_head":"\nB Corp Business Ethics<\/title>\n<meta name=\"description\" content=\"How will investors respond to the B Corp movement that says there\u2019s a better way to do business?\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, 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